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Member discount: Engaging Students through Digital Communications conference

Posted 2 May 2012 by Paul Clifton (NTEU National Office)

Engaging Students through Digital Communications

Integrating Channels & Aligning Marketing Strategies across the Tertiary Student Journey

15th & 16th August 2012 L’Aqua, Cockle Bay, Sydney
http://socialtertiaryed.com

$100 discount off today’s rate for NTEU members (quote the discount code CC*NTEU)

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Engaging Students through Digital Communications conference

Published: 02 May, 2012
Tags: criterion conference,



Stronger strategies for student communications

Given the number of marketing functions across any tertiary institution, and the need to engage students past, present and future, it comes as no surprise that education providers struggle to deliver an aligned message.

Add to this the imperative to;

  • meet incoming digital natives on the social platforms where they interact
  • deliver integrated online/offline communications
  • and keep abreast of constantly evolving technologies and media trends

It is clear that there is a great opportunity to discuss these issues and examine practical strategies to overcome these challenges.

In the current funding environment the role of student communications is vital, not only pushing a greater recruitment effort, but also looking toward developing true student engagement to encourage retention not only of current students but also after graduation.

This conference will address:

  • Integrating channels including website, social media, mobile and email
  • Strategic alignment of student communications across the university
  • Reputation building, community engagement and using social feedback channels for university planning
  • Building the business case for social and new media channels

Featuring leading expertise from:

  • Lisa Lapin, Assistant Vice President, University Communications, Stanford University
  • Carl Rallings, Pro Vice Chancellor, Student Management, University of Southern Queensland
  • Richard Fisher, Chief Communications Officer, Development and Alumni Engagement, The University of British Columbia
  • Paul Tagell, Web Marketing Director, The University of Melbourne

Plus many more!

For the full speaker line-up and conference agenda visit: http://socialtertiaryed.com/

NTEU and Criterion Conferences are pleased to offer NTEU members an exclusive $100 discount off today’s conference rate.

For more information or to register contact Criterion Conferences on 1300 316 882, email registration@criterionconferences.com or register online in a few easy steps. Don’t forget to quote your discount code CC*NTEU when registering to receive your $100 discount.

Tags: , , • Related Blogs: ACT Division, NSW Division, NT Division, Vic Division, WA Division, SA Division, Qld Division, Tas Division, Australian Catholic University, University of Adelaide, Australian Defence Force Academy, Australian National University, University of Ballarat, Batchelor Institute of Indigenous Tertiary Education, Bond University, University of Canberra, Charles Darwin University, Central Queensland University, Charles Sturt University, Curtin University of Technology, Edith Cowan University, Flinders University, Griffith University, James Cook University, La Trobe University, Macquarie University, University of Melbourne, Monash University, Murdoch University, University of Notre Dame Australia, University of Newcastle, University of New South Wales, Queensland University of Technology, RMIT University, Southern Cross University, Swinburne University of Technology, University of Sydney, University of New England, University of Queensland, University of South Australia, University of the Sunshine Coast, University of Southern Queensland, University of Technology Sydney, University of Western Australia, University of Western Sydney, Victoria University, University of Wollongong

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