NTEU member discount: Measuring & Optimising Social Media Marketing in Tertiary Education

Posted 19 October 2011 by Paul Clifton (NTEU National Office)

Measuring & Optimising Social Media Marketing in Tertiary Education
Driving student recruitment through your social media strategy
22^nd & 23^rd February 2012, CQ Functions, Melbourne

Exclusive 10% discount for NTEU members!

With the anticipated introduction of a demand driven funding system and a decline in international student admissions, Australia’s higher education providers must focus on boosting student recruitment using a forum that potential students are comfortable with – social media.

Developing and implementing a social media marketing strategy poses a host of unique challenges, including integration of social media into an institution-wide marketing plan, maintaining control of your institution’s online brand and demonstrating return on investment to stakeholders. The Social Media Marketing in Tertiary Education Conference will discuss the current issues at hand and examine practical strategies to overcome the barriers.

Featuring expert analysis from:

Perry Hewitt, Chief Digital Officer, Harvard University
Jodie Sangster, Chief Executive Officer, Australian Direct Marketing Association
Ellen Griffin, Director, University Communications, San Francisco State University
Mal Chia, Digital Strategy Manager, University of Adelaide
Stephen Scott, Web Marketing Manager, RMIT University
Tony Wilson, Director, QUT Marketing & Communications, Queensland University of Technology

Plus many more!
For the full speaker line-up and conference agenda visit: www.socialtertiaryed.com

NTEU and Criterion Conferences are pleased to offer NTEU members an exclusive 10% discount off the standard registration fee.

For more information or to register contact Criterion Conferences on 1300 316 882 or email registration@criterionconferences.com. Don’t forget to quote your discount code CC*NTEU when registering to receive your 10% discount.

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Social Media Marketing in Tertiary Education info sheet

Published: 19 Oct, 2011
Tags: criterion conferences, social media, member discount

NTEU members receive an exclusive 10% discount off the standard registration fee. Donâ€™t forget to quote your discount code CC*NTEU when registering to receive your 10% discount.

Tags: criterion conference, social media, discount, member discount, conference • Related Blogs: ACT Division, NSW Division, NT Division, Vic Division, WA Division, SA Division, Qld Division, Tas Division, Australian Catholic University, University of Adelaide, Australian Defence Force Academy, Australian National University, University of Ballarat, Batchelor Institute of Indigenous Tertiary Education, Bond University, University of Canberra, Charles Darwin University, Central Queensland University, Charles Sturt University, Curtin University of Technology, Deakin University, Edith Cowan University, Flinders University, Griffith University, James Cook University, La Trobe University, Macquarie University, University of Melbourne, Monash University, Murdoch University, University of Notre Dame Australia, University of Newcastle, University of New South Wales, Queensland University of Technology, RMIT University, Southern Cross University, Swinburne University of Technology, University of Sydney, University of New England, University of Queensland, University of South Australia, University of the Sunshine Coast, University of Southern Queensland, University of Technology Sydney, University of Western Australia, University of Western Sydney, University of Wollongong

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NTEU member discount: Measuring & Optimising Social Media Marketing in Tertiary Education

Social Media Marketing in Tertiary Education info sheet

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